Clay 2.0
Comprehensive B2B outbound platform featuring data enrichment, AI capabilities, and workflow automation for streamlined sales processes.
About Clay 2.0
Clay is a unified platform that enables B2B companies to execute highly personalized outbound campaigns at scale. By integrating over 50 data providers and leveraging advanced AI, it transforms your sales approach. Access extensive premium data sources and AI research tools within a single platform, automating workflows to convert insights into revenue growth.
How to Use
Create workflows by connecting your data sources, enriching leads, scoring accounts, and automating outreach through integrations with your CRM, email follow-up tools, and other GTM systems.
Features
- Integration with multiple data providers for enrichment
- AI-powered research assistant
- AI-driven formula creation
- Personalized sales copywriting
- Automated inbound and outbound outreach
- Total Addressable Market (TAM) sourcing
- Intent data integration
- Account and lead scoring system
- CRM data enrichment and hygiene management
Use Cases
- RevOps: Automate prospecting, data enrichment, and CRM cleaning.
- Enterprise: Establish a robust data foundation for any GTM strategy.
- Startups: Launch rapid growth campaigns without expanding headcount.
- Sales: Streamline prospecting and market research processes.
- Growth marketing: Execute targeted multi-channel campaigns efficiently.
Best For
Revenue operations teamsStartup growth teamsGrowth marketing professionalsSales development teamsLarge enterprises
Pros
- Streamlines your GTM tech stack, saving time and reducing costs.
- Access to over 50 premium data sources without contractual commitments.
- Customizable workflows that turn data into actionable insights.
- Enterprise-grade security ensuring data privacy and scalability.
- AI-powered tools for research, scoring, and content creation.
Cons
- Pricing may be a challenge for early-stage startups with limited budgets.
- Requires some learning to fully utilize workflow automation features.
- Data enrichment can be credit-intensive depending on usage.
Pricing Plans
Choose the perfect plan. All plans include 24/7 support.
FAQs
What is Clay?
Clay is an all-in-one platform designed to help B2B businesses run personalized outbound campaigns at scale, combining data, AI, and automation tools.
How can I use Clay for my business?
Use Clay to enrich your CRM, build targeted lead lists, score accounts, track intent signals, automate outreach, and unify your GTM tech stack.
Is Clay secure and compliant?
Yes, Clay adheres to enterprise security standards, including SOC 2 Type II, GDPR, and CCPA compliance.
What data sources does Clay integrate with?
Clay connects with over 50 premium data providers to ensure comprehensive and accurate prospect information.
Can Clay automate my outreach processes?
Absolutely. Clay automates inbound and outbound outreach, streamlining your sales and marketing efforts.