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Branded

Branded

Branded connects businesses with research participants through AI-powered insights and tailored audience targeting, enhancing market research efforts.

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About Branded

Branded is a comprehensive research platform that connects businesses with specialized research participants for both qualitative and quantitative studies. It offers access to niche audiences, leverages AI to deliver high-quality insights, and provides automated API integration for precise audience targeting. Branded helps organizations make informed decisions by capturing detailed consumer attitudes and emotions, ensuring data integrity through AI verification. Their strategic recruitment spans over 100 consumer segments and industries, creating a comfortable environment for authentic participant responses and reliable data collection.

How to Use

Create research projects using your preferred tools or third-party platforms. Branded’s algorithms then match and send qualified participants to your study. Access niche audiences through strategic recruiting and detailed profiling. Receive AI-verified insights to support informed decision-making.

Features

  • Supports both qualitative and quantitative research methods
  • Access to specialized niche audiences
  • Strategic recruitment across 100+ consumer segments
  • Automated API for custom audience targeting
  • AI-powered quality assurance and insights

Use Cases

  • Product development and testing
  • Gaining insights into consumer needs and motivations
  • Identifying drivers behind purchasing decisions
  • Supporting data-driven business strategies

Best For

Academic research teamsFinancial services firmsTech and telecommunications companiesProduct development departmentsMarket research agenciesRetail chains and restaurantsConsumer goods manufacturersHealthcare organizations

Pros

  • AI-based fraud detection and prevention
  • Rapid response and participant matching
  • Flexible research project options
  • Dedicated project management support
  • High-quality, reliable data
  • Access to diverse, niche audiences

Cons

  • AI quality control may have limitations
  • May require custom solutions for complex research needs

FAQs

What research methods can I use with Branded?
Branded supports a wide range of methods, including surveys, webcam studies, and emotional AI techniques.
How does Branded ensure the quality of research data?
Branded uses AI to verify responses, accurately identify poor actors, and ensure data integrity with over 95% accuracy.
How does Branded help find the right research participants?
Branded recruits from over 100 consumer segments and industries, offering strategic sourcing to connect you with the ideal audience.
Can I integrate Branded with my existing research tools?
Yes, Branded offers automated API access for seamless integration with your preferred research platforms.
Is Branded suitable for large-scale research projects?
Absolutely. Branded can handle projects of various sizes, providing access to diverse and niche participant pools.