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Outset.ai

Outset.ai

An AI-powered research platform that enables rapid, in-depth customer insights through generative AI technology.

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AI Research ToolLarge Language Models (LLMs)AI Interview AssistantAI ChatbotAI SummarizerAI UX Design

About Outset.ai

Outset by Parnassus Labs is an AI-driven research platform designed to help companies seamlessly integrate generative AI into their products without requiring AI expertise. Leveraging advanced language models like GPT-3, it facilitates quick deployment of AI features, supporting development, testing, and optimization for specific use cases. The platform conducts AI-moderated interviews to gather rich qualitative insights at scale, transforming raw conversations into actionable themes and summaries efficiently.

How to Use

Upload your discussion guide, select participants from your existing panel or Outset’s network, and let the AI interviewer conduct interviews. Instantly receive summaries, thematic analysis, and highlight reels for quick insights.

Features

AI-facilitated interviews
Automated summaries and highlight reels
Customizable AI interviewer personas
Flexible participant recruitment options
Advanced unmoderated testing capabilities
Supports multimodal research including video, voice, and text

Use Cases

Creative and Concept Testing
Product Innovation and Validation
User Experience and Usability Testing
Customer Segmentation and Persona Development
Market Strategy and Positioning
Brand Research and Analysis

Best For

Product ManagersMarket ResearchersMarketing ProfessionalsUX ResearchersConsumer Insights Teams

Pros

Provides instant summaries, themes, and highlight reels
Speeds up research timelines from weeks to hours
Reduces costs by enabling a single researcher to perform extensive analysis
Offers versatile participant recruitment options
Supports conducting hundreds of interviews simultaneously in multiple languages
Enables multimodal research with video, voice, and text

Cons

Requires careful design of discussion guides for optimal AI results
May not capture subtle human emotions as effectively as human moderators
Potential for AI biases affecting research outcomes

Frequently Asked Questions

Find answers to common questions about Outset.ai

What types of research can Outset support?
Outset is suitable for market strategy, segmentation, personas, brand research, concept testing, user experience, and creative testing.
How does Outset manage participant recruitment?
You can recruit participants from your customer base, internal panels, or trusted partners like User Interviews and Prolific, with no extra fees.
What data security measures does Outset have?
Powered by Azure OpenAI Service, Outset ensures data is fully anonymized and never used to train models, maintaining high security standards.
Can Outset analyze multiple languages?
Yes, Outset supports conducting interviews and analysis in various languages, making it suitable for global research.
Is technical expertise required to use Outset?
No, the platform is designed for ease of use, allowing non-technical users to conduct AI-moderated research effortlessly.